The Lazy Oaf, Carnaby Street
www.lazyoaf.co.uk
Lazy Oaf was born in 2001, created and owned by Gemma Sheil. Today Lazy Oaf stores are located in UK, Paris Japan and Italy, selling a distinct brand image that is "likely to make you smile and sometimes spontaneously dance with joy" (Gemma Sheil).
THE BRIEF:
Monster competition- design a 'Monster' to be judged by 'Lazy Oaf, winning entry will be subsequently exhibited in a gallery in East London, March.
THE OUTCOME:
Personal response to brief: The creation of 'Real Monsters'. Those things that annoy/ scare people in the real, not imaginary world.
6 hand crafted finger-puppets were made/ a presentation postcard/ guide to accompany puppets and designed wrapping paper/ label for posting.
(postcard font)
(postcard back)
(guide to monster-puppets)
(hand-crafted felt-finger puppets)
(label)
(guide for puppets package)
(designed wrapping paper for puppets)
(detail of puppet packaged)
Start time: 10:30 (29/3/07)
Finish time: 21:45 (20/3/07). Will be posted 30/3/07 to Gemma Shiel
10 comments:
Really cute Melissa, i want a finger puppet!
If i lie on the floor and throw a tantrum can i have one?!!
Am I working on commission?..is this another project? please contact the help desk...
!!just kidding, got lots of felt left, as soon as i get a chance, im all yours!
M.x
Tantrum postponed, i'm now a happy bunny! xxxx
Happy to be of service
M, xx
I really like this project melissa! is completely different and ¨crazy¨ so cute...
So when do you know if you´ll be in the exhibition? have i read that it will be on march?? hope they show your puppets!!
sorry, that one b4 was cristina. I keep forgetting signing!!
PS is the competition closed? (i wanted to tell john...)
No, no, that's my fault, the exhibiton will be in May! I knew it began with an M! just had a very long day. I really enjoyed it. I didn't even plan to do the label and packaging, but I wanted to completely immerse myself with the client style and push myself to do everything to complete the product.
M x
This seems like a really good client to have, Im jealous !
Asya
It was so fun! Couldn't believe it when the day was over!
M
Post a Comment